Three Trends Reveal the Direction of Corporate Video

Posted Date: 
6 May 2014
AV Network / Steve Vonder Haar

Unfortunately, 2014 will not be the year that technology’s tortoise overtakes the hare.

For much of the past decade, adoption of enterprise streaming capabilities could usually be described in turtle-like terms. Particularly when compared with other software segment superstars like social media, it’s hard not to think of corporate online video as pedestrian.

Wainhouse Research estimates that spending on enterprise streaming technologies will grow at a 20 percent clip in 2014 compared to a year ago. Not shabby, granted. But neither is it the type of accelerated growth that makes stock investors’ hearts flutter.