Prescribing New Solutions for Communications in Healthcare

Five Ways Video Streaming Improves Efficiency and Patient Care

The pace of change in the healthcare industry might be enough to make any professional feel dizzy. While the heated debate in the U.S. regarding the Affordable Care Act (ACA) and the constant rollout of new pharmaceuticals and treatment programs may grab the headlines, virtually every facet of medical organizations’ day-to-day operations are experiencing a fundamental transformation. 

In an era in which organizational flux has almost become the norm, healthcare managers are embracing emerging technologies that can help them communicate with their teams more effectively.  Streaming video can be that and more.  Three quarters of respondents to a survey of 184 professionals in the healthcare industry told WR they agree or strongly agree that organizations should do more to capitalize on currently available video technologies to enhance communications.  In this context, streaming video becomes extremely important if for no other reason its versatility. 

This paper, sponsored by Sonic Foundry, describes in detail healthcare professional attitudes towards streaming video for communications, L&D, and even clinical applications via survey data and five mini-case studies of the following organizations:

  • Marshfield Clinic Health System (MCHS), the largest private group medical practice in Wisconsin and one of the largest in the United States
  • The GE Healthcare Automated Breast Ultrasound (ABUS) unit within GE Healthcare
  • ABC for Health, a Wisconsin-based, not-for-profit public interest law firm
  • Michigan Public Health Institute (MPHI), a not-for-profit in the state of Michigan
  • St. Vincent – Evansville (Indiana), a part of Ascension, the nation’s largest non-profit health system and world’s largest Catholic health system.

The paper describes how streaming video is a Swiss Army knife, able to serve a wide variety of both real-time and on-demand use cases.

No. of Pages: 
24 Aug 2017